SMA Creative Heritage Innovation Centre (CHIC)is designed as a collaborative workspace for the creative startup community. It is a community-driven shared work space for the startups / entrepreneurs that would encourage them to create, share and discuss ideas as well as network and mingle with fellow peers, mentors, and partners. CHIC is to provide growth opportunities for content creators and to build a strong creative community towards culture and heritage preservation in Kuching, Sarawak.